Launch of the Goodyear International DRIFT Series

launch-goodyear-international-drift-series  Goodyear Malaysia has finally revealed the much-anticipated Goodyear International Drift Series which will be a platform as a feeder to the region’s most popular Drift event, the Formula Drift Asian Series.

launch-goodyear-international-drift-series-1launch-goodyear-international-drift-series-2Goodyear has been at the forefront of Drift events both domestically and Internationally since December 2007. Their ongoing commitment in the sport has led to the formation of the Goodyear international drift series. The purpose of this series is to raise and nurture domestic talents to represent Malaysia at international Drift scene i.e. the Formula Drift Asian Series. This year, the Formula Drift Asian Series entourage competes in Singapore, Indonesia, Thailand and its finale to be held in Malaysia.

Having kicked off its first leg in Singapore recently, the Formula Drift Asian Series is tentatively scheduled to hold its second leg in Indonesia for the very first time. With the timely launch of the Goodyear International Drift Series, local and international drifters will be congregating at its first event scheduled at the Precinct 3, Putrajaya from 12 – 13 June. The series is supported by Formula Drift Asia Pro-Am and acts as a platform for aspiring drifters to get a shot at the real deal – the 2011 Formula Drift Asia Pro series. In addition, the Drift series partners the Malaysian Ministry of Youth and Sports (KBS) to promote the KBS’ themed 1 Belia 1 Malaysia program.

The recent KBS Goodyear Drift challenge held at Precinct 3 was a prelude to the Goodyear International Drift series and became a instant hit with the weekend crowd at the Putrajaya vicinity.

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In his opening remarks Mr Law Kwan Thean (above), Marketing Director of Goodyear Malaysia, said, “Following the success of our sponsorship with the Formula Drift Asia series in 2008 and 2009, Goodyear is proud to embark on further developing drift in the region by organizing its very own international drift series in both Malaysia and Thailand for potential drifters to move up into the professional ranks of the Formula Drift Asia Pro series. We target to receive 40 new drifters at our first event on 12 – 13 June.”

Beginning 2011, drifters who do not already have an official Formula Drift Pro license will be unable to compete at Formula Drift Asia events, therefore the Goodyear international drift series is certainly a not-to-be-missed opportunity for drifters who profess to be seen at top level international drift scene. Additionally, the Goodyear international drift series changes the dynamics as drivers who achieve top 15 placements at the end of the series will be awarded official Formula Drift Pro licenses, thus allowing automatic berths to the main events.

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Eventhough the Goodyear international series is a feeder series to the Formula Drift Asian series, the scrutinizing process for drivers and vehicles will adhere to strict Formula Drift standards. According to Marcus Lim (above), General Manager of Drift Pac, technical consultant of the series, “The purpose of the strict rules and regulations is to ensure that the safety of competitors are utmost and the overall track activities run as smooth as possible.”

“At the recent Formula Drift Singapore, the track barriers and walls were deemed a little too close for comfort for the drifters. Upon feedbacks from the competitors, we have to acclimatize and improvise on the track layout. Of course, it will also depend on the venue itself,” he added.

Team Goodyear Malaysia current drifters line-up consisting Ariff Johanis, Hanizam Hamzah, Jane Azrina an Michael Gan were also present for the Goodyear international drift series introduction. The four will be participating in the Goodyear international drift series’ first leg at Precinct 3 in mid-June, along with Formula Drift Singapore third place drifter Daniel Woolhouse (Fanga Dan) who represents Team Goodyear New Zealand. These pro-drifters would be utilizing the Goodyear Eagle F1 Asymmetrics tyres during the competitions.

The opening leg will also feature judges from Formula Drift U.S.A, Andy Yen, and three others from Malaysia, Singapore and Thailand.